Luuk Vermaas
Automotive Transitions helps players across the automotive and mobility value chain tackle complex transition challenges, from strategy and business case to implementation and partnerships. As Operations Director, Luuk is responsible for driving and executing the work within AT. Together with Managing Director Maik Dielissen, he is building AT into a new generation of automotive advisory: independent, expert and focused on results. Where Maik sets the course and nurtures the network, Luuk brings together the right experts, teams and ways of working to deliver on that course for clients.
Luuk specialises in the commercial and aftersales side of automotive organisations: sales, service, customer onboarding, and the processes and systems that make them work. He works with OEMs, importers, dealer groups and suppliers that need to build or renew their organisation. Think of new entrants to the European market, or established players preparing their operations for digitalisation and new business models.
Luuk doesn't believe in templates. Every organisation has its own culture, structure and pace, and the approach should match. He works iteratively, stays close to the action and puts progress before perfection.
At Volta Trucks, this approach delivered a working foundation for marketing, sales and service within eight weeks. The transformation was recognised as Highly Commended for technology transformation at the Management Consultancies Association (MCA) Awards in the United Kingdom.
Luuk started his career at Accenture in KLM's customer service operations, growing into delivery management. At Salesforce, he developed his expertise in CRM and business transformation, focussed on Automotive Cloud. This was followed by roles as delivery lead at a fast-growing consultancy, Global Process Manager at LeasePlan, Senior Manager at BearingPoint, and Head of Digital Transformation at Volta Trucks. - Electric Truck OEM.

COMPETENCIES
- Strategy-to-execution translation. Turning C-level ambitions into executable plans and working results.
- Tailored delivery model design. Build the approach around the organisation's culture and structure instead of using templates.
- Commercial & aftersales operations. Core domains of expertise is building and transforming marketing, sales, service and customer onboarding.
- Rapid market entry & scale-up enablement. Setting up operations fast for companies that need to move quickly.
- Entrepreneurial leadership. Spot opportunities and prove them by going the extra step.
- Transformation & programme management. Run complex program portfolio's,
- Team building & people leadership. Give autonomy with clear direction and close steering.
- Stakeholder management at C-level. Act as a trusted sparring partner to CCOs, CIOs, CMOs and founders.
- Process architecture & operational excellence. Design standardised, scalable processes.
- Business-IT alignment & CRM platforms. Bridge business needs and technology, grounded in 13 years in the Salesforce ecosystem.
AWARDS & CERTIFICATIONS
Luuk's certifications reflect the three layers every successful transformation needs.
The first layer is understanding the business: he holds business analysis credentials from both IIBA (ECBA and CCBA) and BCS.
The second is designing how it runs: he is an OMG Certified Expert in Business Process Management (OCEB) with a command of BPMN 2.0 modelling.




